SEO work on website

Ends 27 Mar 2018 (in 3 months)

I need an onsite SEO clean up and optimisation. This is a SquareSpace site so will need to work within the SquareSpace platform. The site has been visually updated.
Fix up the website back end so the home page comes up in search engines, rather than the secondary navigation pages.
Change appearance of website in search engines, currently the search comes up with incorrect pages.
Amend the URL mapping so the site works.
Keyword research and analysis, implement keywords that are provided.
Implement metadata (data used to best describe content to search engines and users)
Implement optimal alt descriptions for image tags on website
Implement optimal use for pertinent HTML tags on website
Ensure links are crawlable and optimal for search engines
Create and submit sitemap to google
Ensure robots.txt is optimal
Set our geographic preference for Google in Australia and New Zealand.

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