Digital Marketing & Website Manager and MUST BE LOCATED IN NYC

For $50 — Ends 6 Mar 2018 (in 3 months)

Job Summary
Parasol Projects (www.ParasolProjects.com), a pop-up management company, is looking for a NY-based web developer/designer with experience in digital marketing to finish, develop and maintain our new website (currently on SquareSpace and soon on WordPress). Candidate MUST be located in NYC.
Responsibilities and Duties
Strong understanding of digital marketing across Search Marketing, SEO, PPC (Google Ad Words), Social Media, Email Marketing, Content Distribution, Marketing Analytics
Creative design eye with understanding of the importance of the User Experience across all digital tools, consistently positioning the company & products we communicate to our various industry partners
Optimize current website & manage CMS including content creation – photography, videography, etc.
Develop a website traffic plan and create goals and benchmarks to meet them
Analyze key metrics that evaluate our website traffic and our quote requests
Understands how to establish ROI & lower cost per acquisition of customers
Generate monthly reports on our digital marketing campaign’s performance & track online conversion rates
Optimize website and social media channels for SEO as well as usability
Partner with potential outsourced specialists to increase marketing results if necessary
Communicate with our management team to establish budgets, marketing goals and delivery of results
Follows digital marketing trends, best practices & latest algorithm changes to Google, Facebook, etc.
Qualifications and Skills
Bachelor’s Degree in Marketing or related field required
2+ years’ experience in B2B digital marketing and advertising
Excellent grasp of social media and website metrics and best practices
Demonstrable experience with email marketing, lead generation and SEO
An eye for design and some experience working for galleries, museums, designers, etc.
Advanced knowledge of HTML and CSS required
Benefits
Weekly salary at $500 per week ($30 an hour - 16 hours a week)
MUST BE located in NYC as we require one day at the office (8 hours, between Monday and Friday). We're located on the Bowery.
To apply
Send resume, brief cover letter and portfolio or websites you have created/managed.
Thanks!
Job Type: Part-time
Salary: $500.00 /week - $50.0


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